Hero MotoCorp draws new strategy to grow its premium bike biz
In order to position itself premium, the two wheeler manufacturer is working on the new channel strategy, just like Maruti Suzuki’s Nexa, and Honda’s Big Wings. Here it will display and sell only premium models from 160cc to 450 cc.
Tags : hero motocorp two wheelers premium segment niranjan gupta maruti suzuki Big Wings vida electric scooters exclusive premium stores premium bikes
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