Opinion: How surging SUV demand leads to new segments blending aspiration and utility
The surge in popularity of SUVs in India has been remarkable, showing no signs of slowing down. This heightened demand has put considerable pressure on other segments, particularly hatchbacks and sedans. Manufacturers have strategically positioned their SUVs by understanding consumer needs and desires.
Tags : SUV demand opinion suv sales global SUV market SUV market e-SUVs Vinay Pant Tata Motors Passenger Vehicles Ltd.
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